Who we are

Intent is a home décor store that offers a unique selection of designer home décor and furniture brands from around the world. Founded in March 2022, we started as an online store selling small home décor accessories, but we quickly realized that we could expand our offerings and create a bigger business. Our mission is to provide people with more options for home décor designs that reflect their personality and style, and to explore designs that are different from today’s dominant interior trends like Minimalism and Nordic style.

At Intent, we carefully curate a selection of novel and eclectic designs that are not only aesthetically pleasing but also functional. We believe that every piece in home should not only look beautiful but also serve a purpose, making life more comfortable and enjoyable. Today, we carry about 10 brands, including home decorations, lightings, chairs, and more. Our collection is constantly evolving, as we continue to seek out new and unique designs that will inspire and delight our customers.

In 2023, we expanded our business to include a B2B component. Thanks to our strong relationships with two of our favorite brands, they let us try representing them as the sole distributor in the North American region. With this opportunity, we were able to explore new sales channels and establish relationships with a variety of retailers

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